a brief history of graphic design

Use Graphics Wisely to Improve Website Usability

There can be no argument about the importance of design in attracting Internet users to a particular web site. No one would bother to explore the contents of a site if it does not contain eye-catching graphics that can please the visual sense of the users. With so many kinds of web sites existing online, it is extremely challenging to attract users and keep them interested in the site.

But a web site developer does not simply apply graphics freely on a site. Graphics should be used in the correct manner, or else, users might get turned off because the graphics featured just overwhelmed or confused them.

While it is true that attractive design is important for reasons that need not be explained, the choice of design must be carefully considered against the fulfilling the needs of users. When done successfully, it could be safely said that the web site has achieved its goals.

Graphics used in the Internet is inextricably linked to multimedia. Multimedia is a combination of graphics, text, sound, and animation to express a message to users. The multimedia features that will be incorporated to a web site should be dependent on the content. In general, multimedia and graphics should serve as supports to content, and should have precise, instructional purpose.

According to research, animated images can facilitate the transfer of learning in a positive way if it is utilized to show a vital part of the concept that is being illustrated. On the other hand, animation can serve as a barrier to user recall ad performance.

Here are the guidelines in incorporating graphics to web sites:

1. Justify the usage of the graphics
The most obvious problem that can be seen on web pages is the over-usage of graphics. The main downside of this is that complicated, unnecessary graphics can take a long time to download, and this, of course, will not sit well with users. The graphics to be applied should support the transfer of data and should also be in relation to the accompanying text.

2. The difference between graphics with text-redundant data and those containing information that is non-redundant is that the former facilitates and ushers in the learning process, while the latter does not either help or slow down learning.

3. Consistency should be a priority in graphic design

4. Web pages should be marked up so that text will be downloaded before the graphics. In this way, the users will know immediately if the page has the information that they are looking for, and if not, they will be able to save precious waiting time knowing that they do not need that certain page.

5. The loading of graphics should be controlled as such that loading will commence from top to bottom, and the users scrolling down the page will encounter said graphics.

6. The downloading of pages should be fast in order to save users waiting time, and in order to reduce the chances that they will get frustrated that they will abandon plans to download. Here are several ways to achieve fast download periods:

-Keep the physical size of the graphics to a minimum
-Images should be combined in order to minimize the number of server connections. Remember, the more connections that exists, the slower the download time will be
-Decrease image resolution
-Limit the colors that will be used for the images
-Limit the use of animation

Animation is very much a part of web graphic design. The primary difference between web text and graphics and contents that are print-based is the dynamics. Moving displays attract the attention of users as long as the frequency of the display is regulated. Too much animation display can irritate and distract users. An animation that is perpetually moving can destroy the readable quality of the web page.

The usage of blinking texts should be avoided. It has long been regarded as an overused feature and the latest browsers no longer support it.

In designing a web site, there always exists a conflict between the desire to have total control over the appearance of a page and the need to permit users to establish their own preferences. The general appearance of the page should be made by the designer, but there are certain elements that users should have control over, such as color and text background, and the option whether to display graphics or not.

It takes a considerable amount of effort to establish and maintain the attractiveness and efficiency of a web site. If the guidelines above will be followed, all the efforts of web designers will bear desirable results. They only have to remember that the benefit of the users will always be the basis for everything.


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Any Kind Of Designer

Any Kind Of Designer Handbags Shopping

Women enjoy going on any kind of designer handbags shopping outing. They know that they can choose to purchase expensive designer handbags made from designers located in Italy and France, in delicious skins of ostrich and leathers, or they can choose to be simple and buy compartmentalized handbags that they could give to a teacher. All these stylish handbags were selected with care, because each had so many purposes that many women chose to share them.

All of the women loved any kind of designer handbags shopping, because it gives them a wide berth to do plenty of shopping. The designer shopping handbag shopping trips give them delicious accessories to choose from too. The delightful cosmetics designer handbags keep cosmetics stored neatly and in an highly organized fashion.

Any kind of designer handbags shopping will also help to keep their designer purses linings all neat and tidy. When going on any kind of designer handbags shopping trip, these women would use their desiner checkbooks to eat well, and to pay the tip. At lunch, these designer handbag connoisseurs, could sit and compare all of their purchases.

A designer handbags shopping trip are pure fun and any kind of designer handbags shopping can never be overdone. The designer handbag loving women truly love to find discount designer purses too, and there are so many colors and styles that they sometimes do not know which ones to choose.

These designer handbag creations made any kind of designer handbags shopping trip such a joy. The pricing and comparisons were always done with care, and the jewelry that went with these handbags were all such a steal, and the designer watches in gold, black leather, and wine made the gentlemen’s wrist look so respectable and refined.

There are designer handbags for every occasion, and women know they always look their best when they go on any kind of designer handbags shopping trip. The possibilities are fun and outstanding and brilliant, especially when styled and created by Gucci or Prada, Fendi or Kate Spade. These designer handbags are not like any kind of designer handbags shopping you could do at a mall, but online ordering for these is preferred first and foremost.

Any kind of designer handbags shopping requires knowledge of culture and leathery mastery. These tooled designer handbags are offered in so many shapes and sizes that are perfect for any type of festive celebration. Brides choose these designer handbags for their Wedding Day, and fill them with trinkets and tokens from their guests throughout the day.

Any kind of designer handbags shopping can be done on the Net, with virtual storefront retailers offering discounts and other benefits. The search engines are so helpful to get them to their shopping point, for the latest designer handbags designs that are so creatively made. These designer handbags shopping trips could be shorter, but any that occur will be centered and focused, because deals on designer handbags and accessories simply do not last long when you will be saving a fortune.

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Graphic Designer

The Value of an Experienced Graphic Designer

First of all what is a graphic designer?
A graphic designer works to provide businesses with any visual communications they may require.

This includes logo design, layout design for printed items such as signage, stationery, and marketing materials (brochures, flyers and so on) for example.

In today’s Internet age a graphic designer is often also able to design electronic communications such as e-newsletters, websites and more.

Not all graphic designers cover all service areas mentioned, however a skilled and experienced graphic designer is worth their weight in gold.

Hiring a graphic designer who has a few years of experience working with business owners to create memorable visual communications has some distinct advantages over working with newer designers.

These Include to name just a few

1. Speed & Efficiency – An experienced designer is often used to working on many different projects at once; managing their time effectively, and delivering your project to agreed timescales.

If you are hiring your designer on an hourly rate basis rather than being quoted ‘for the job’ an experienced designer quoting you a higher rate per hour might actually bill you for less at the end of the project if they are quicker than a designer quoting less per hour.

I’s always good to get an estimate from your designer as to how long they expect the task to take, or even better try and get them to quote ‘for the job’ regardless of how long it takes them. Don’t forget to ask if revisions are included in the ‘for the job’ price.

2. Printing Pitfalls – There are several print layout design pitfalls a designer can fall into if they don’t know their trade inside out. These include;

Print Bleed: Any document laid out for print must have a few mm’s of bleed overlapping the edge of the document size (i.e. the designers document must be bigger than the actual printed item) – each print firm has a different requirement for how many mm’s that should be. An experienced graphic designer will understand the need to find out before they start designing, and hopefully be proactive enough to get in touch with the print firm themselves to find out.

Not offering correct dpi for images: Everyone knows that if you are offering a printing firm an image type that is made up of pixels such as TIFF or JPEG, that the image must be a minimum of 300 dpi (dots per inch)…. or do they all know this? Is your designer aware of this?

Likewise if you are offering the print firm a vector image such as EPS, or AI…. that pixels are irrelevant because scalable vector images output by professional design software, are not made up of pixels. More information about vector images at www.trulyace.com/scalablegraphics.html

Thin Lines in Graphics: Any line used in a graphical image is made up of a ‘line point size’, this can vary from as tiny as 0.10 all the way up to 1,2,3, or even 10 point size and higher. The bigger the point size the fatter the line is and vice versa.

An inexperienced designer – perhaps one who has produced a detailed illustration with much in the way of fine details – may not realise that you must never hand any design over to a printing firm that contains a line size smaller than 0.25 – printing presses simply cannot print lines any thinner than 0.25 points.

Colours – What is a hex colour? What is a Pantone Colour? What are CMYK colours? Never mind what they are, how does one choose between each colour method available to them before their lovely designs are printed? Your designer should know this, but not all inexperienced designers fully understand the methods required for selecting print colours and this can lead to unexpected print results. More information at www.trulyace.com/technicalinformation.html

So that just gives you a very brief overview of why experience counts in graphic design, and to ensure that your designer is sufficiently experienced to take care of the essential practical aspects of designing for your business.

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